Modern CRM System with Automation: Team Platform | Django + Next.js

System Overview

Enterprise-grade CRM system serving 1000+ users with advanced business process automation and real-time communication. Increase team productivity by 250% through intelligent workflows and predictive analytics.

System Architecture

1. Core CRM Engine

• Client Management

  • Advanced contact database
  • Relationship tracking
  • Interaction history
  • Custom fields

• Lead Processing

  • Automated lead scoring
  • Pipeline management
  • Conversion tracking
  • Source analytics

2. Project Hub

• Project Management

  • Task automation
  • Resource allocation
  • Timeline tracking
  • Budget monitoring

• Team Collaboration

  • Real-time updates
  • Document sharing
  • Team chat
  • Meeting scheduler

3. Automation Center

• Workflow Engine

  • Custom process builder
  • Trigger system
  • Action templates
  • Condition logic

• Communication Hub

  • Email automation
  • SMS integration
  • Multi-channel messaging
  • Template manager

4. Analytics Platform

• Business Intelligence

  • Custom dashboards
  • Performance metrics
  • Trend analysis
  • Predictive insights

• Reporting System

  • Automated reports
  • Data visualization
  • Export options
  • Custom filters

Performance Metrics

• 250% team productivity increase
• 1000+ active users
• 60% manual task reduction
• 95% customer satisfaction

Technology Stack

Frontend

• Next.js framework
• TypeScript
• Real-time WebSockets
• Responsive UI

Backend

• Django/DRF
• PostgreSQL
• Redis cache
• Celery tasks

Conclusions and Results

The system demonstrates the effectiveness of a modern CRM approach, combining advanced automation with an intuitive user interface and real-time team collaboration.